For the vast majority of the German Mittelstand (owner-led companies including mostly SMEs, but also large firms), sustainability is very important. According to a Commerzbank study from 2021, more than 70 percent of owner-led companies surveyed believe that sustainable action and production are necessary to ensure the future viability of their company. Almost 70 percent […]
For medium-sized companies, the sustainability of their business activities has always played a major role. The long-term existence of the company is more important to them than high quarterly profits. Accordingly, CEOs of SMEs generally have a positive attitude towards sustainability. However, their ideas on the content and significance of sustainability for their own company
Medium-sized companies in Germany are currently missing out on business opportunities worth billions. The reason: most companies are pursuing sustainability in too limited a way and without a holistic strategy. Untapped sustainability potential According to a PwC study from 2023, 60% of the SMEs surveyed have recognized that they need to drive the transformation towards
